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Fake has become one of the defining keywords of the current age.
Despite all efforts to eradicate counterfeit goods, we receive thousands of e-mails everyday advertising anything from luxury label replicas to phony life-saving medicines.
Every city has a crowded black market.
Fake is not even merely limited to b-gradeproducts:
how many times have you seen a beautiful woman and wondered which parts were authentic?
Technology has made copying much easier.
It is a pessimistic future, according to the copyrighted.
It's positive, since the less fortunate social groups also gain purchasing power for similar consumer goods. In this context, faking should be seen less as a crime and more as an attempt of sharing welfare.
For this project we are authenticating all faux products we find in the market, by labeling them as Fake and reselling them.
Our goal is not to make profits with this sales, but to promote one discussion and hope to bring more undestanding about the Fake issue.

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